Advertising Programs
Introduction
SkiCentral has a variety of advertising programs with targeted and run-of-site options. We work with our advertisers to build a package that meets their needs and exceeds expectations. We may recommend any one or a combination of placements and features including Banners, Buttons, Text Promos and Priority Listings.
Targeting Capabilities
- By Content (Travel, Resorts, equipment, etc)
- By Location (US, Canada, Colorado, California, etc)
Banners
Banners provide best branding and good click through rates. Our geo/topic targeting capabilities are second to none. Choose between any one or more of over 4,000 pages, and various placements: top of page, left side bar or right side bar.
Technical Specs
Top of Page Banners
- 728 x 90 pixels banner in GIF, JPEG, Flash, Bluestreak and HTML format. (Ask us about other supported creative.)
- Positioned at very top of page
- Maximum size - 18K
Skyscraper Banners
- 160 x 600 pixels banner in GIF, Flash, Bluestreak and HTML format. (Ask us about other supported creative.)
- Positioned on right side of page
- Maximum size - 30K
Side Bar Banners (Tiles)
Priority Listings
Priority Listings produce the highest click through traffic with typical
cost per visitor averaging $.40 or less.
- Bold, linked text
- 25 word description
- embedded keywords (15 max)
Cost Per Click
A CPC option is offered on selected programs and may incorporate various
creatives including banners, buttons and priority listings.